Headless Content API
The Headless Content API is a generic REST API running on top of the Bloomreach delivery tier, automatically exposing all published content in Bloomreach's content repository based on the different document types you are managing. It's the fastest way to expose all your content to use in external apps or websites.
Headless Experience API
Bloomreach offers a unique way of integrating Node.js apps with the CMS. In this approach the Node.js app is still powering the delivery, offering great flexibility to IT. While at the same time CMS users can use all of the powerful features that come with a modern CMS: preview, in-context editing, drag-and-drop page composition, personalization, and more. The JSON API resources represent intuitive models containing all the components, content items, menus, domain-specific models, etc. in a generic and effective way. Node.js apps can consume the API to implement the delivery tier and fully integrate with CMS features as a result.
Key Features of Bloomreach Experience for Node.js Apps
Bloomreach has a strict separation of content, code, and presentation, making it a natural match for a Node.js app. Products and content can be delivered to multiple front-ends while retaining back-end logic for cross-channel personalization. As your customer touchpoints grow, data can seamlessly flow from multiple sources to orchestrate a connected and relevant customer experience.
The open standards Bloomreach platform is designed for integration and open to customization. The lightweight, microservices framework connects back-end systems and front-end delivery - sharing critical data across the entire experience. Quickly add new services and applications into the mix, letting the platform evolve with your custom experience needs.
Editing workflows, touchpoint preview, publishing, and native testing lets marketers and merchandisers shape the experiences without IT intervention. Delivery can be done in a structured format, such as for Node.js apps, while retaining critical business user features to enable all teams to move fast.
The openness to a microservices architecture of Bloomreach Experience offers flexible paths to the future. Start with modular tools for search, merchandising, or content and evolve your experience how you see fit.